Baskets & Posies from Your Local Fitzrovia Florist

Welcome to Flowers Fitzrovia — your trusted local florist, nestled in the vibrant heart of Fitzrovia, just moments from Charlotte Street, Goodge Street and the iconic BT Tower. Our collection of hand-crafted baskets and posies are designed by experienced florists, using the freshest seasonal blooms to make every gift truly special. Whether you’re sending heartfelt condolences, celebrating a milestone, or simply brightening someone’s day, our elegant arrangements are the perfect choice.

As a Fitzrovia resident, I’m proud to supply flowers not just to our neighbours, but to nearby communities throughout Soho and Marylebone. Our passionate team brings local knowledge, creativity, and genuine care to every arrangement — because we know how meaningful it is to send flowers with a personal touch.

  • Hand-tied baskets & posies, thoughtfully arranged
  • Same-day flower delivery available across Fitzrovia, Soho & Marylebone (order by 3 PM)
  • Order online for fast, secure and reliable service

At Flowers Fitzrovia, commitment to quality and local expertise ensures each bouquet reflects your sentiments perfectly. You can count on us for same-day delivery when you order online by 3 PM — ideal for those last-minute surprises. Experience the warmth and creativity of your local Fitzrovia florist — we can’t wait to craft something beautiful, just for you.

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Our Customer Support Team works closely with the Funeral Directors to ensure timely and precise delivery.

BASKETS / POSIES
A vibrant yet tender basket of mixed blooms, carefully composed in a pale, woven willow basket with a warm brown handle arcing over the display. At its heart are immaculate white Gerbera daisies, each marked by a striking dark brown to almost black centre that gives a crisp graphic contrast against their clean petals. Interlaced with those are clusters of soft blush-pink carnations, their layered, frilly petals offering a plush, romantic texture that nestles between the bolder blooms. The spaces are thoughtfully filled with small white and buttery yellow spray chrysanthemums or asters, creating a lush, generous surface that reads as both abundant and composed. Little sprays of tiny blue-lavender flowers thread through the greens, lending cool punctuation and visual depth. The foliage is diverse and textural: silvery eucalyptus rounds add a mellow scent and contemporary hue, while darker glossy ruscus sweeps outward on the left for a gentle cascade that elongates the silhouette. Bright, even lighting reveals the subtle sheen on leaves and the delicate veins of petals, emphasizing freshness and the florist's craft. This is the kind of arrangement a local Fitzrovia florist would prepare for a thoughtful delivery around Tottenham Court Road or Goodge Street-an elegant gift for sympathy, a quiet celebration, or a serene centrepiece. Flowers Fitzrovia arranges these with attention to balance and scent, ensuring the piece arrives smelling faintly herbal and looking impeccably composed.
ALWAYS HERE FOR YOU BASKET
£50.00
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Close your eyes and imagine stepping into a sunlit corner of Fitzrovia where Flowers Fitzrovia presents a Florist Choice Basket that feels like a whisper of celebration. The camera catches an overflowing bouquet built on a foundation of lush greenery, with an abundance of soft pinks, creamy whites, and deep fuchsias glowing in the gentle morning light. The peonies arrive first with their velvet, ruffled petals in hot pink, followed by ranunculus that coil into delicate spirals of white, and hydrangeas like pale clouds that soften every edge. Alongside them, blush and cream roses bloom with timeless grace, while white anemones stand out with their inky centers, giving the arrangement a modern focal point. Scattered through the composition are little clusters of white filler blossoms and eucalyptus sprigs, each leaf catching the light and adding a breath of fresh air to the design. This basket is made to travel-perfect for a table at a celebration, or to offer quiet joy to someone who could use a bright moment. The basket itself is light-toned wicker, sturdy enough to cradle the blooms, with the blossoms spilling over the top to create a lush, tactile boundary between arrangement and vessel. A crisp white square overlay sits at the center, bearing Florist Choice Basket in flowing script above a bold price of ?60 in clean sans-serif type. Flowers Fitzrovia proudly serves Fitzrovia, with reliable same-day delivery across nearby streets and into Holborn, Bloomsbury, and the surrounding neighbourhoods, bringing freshness and crafting to doors across the city.
FLORIST CHOICE SYMPATHY BASKET
£60.00
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A carefully composed funeral flower basket sits centred in the frame, its pale cream woven sides and tall, arched handle forming a gentle cradle for an abundance of fresh, seasonal blooms. The image is captured against a bright white studio background, with a soft shadow beneath the basket adding depth, as if it were resting on a windowsill in a light-filled Fitzrovia townhouse near Goodge Street. Dominating the centre is a single creamy white rose, its layered petals unfolding in a perfect spiral, radiating calm and purity. Flanking this rose are rich, deep purple calla lilies, their sculptural trumpets curving gracefully inward, their colour almost velvety and reminiscent of twilight over nearby Regent's Park. Dotted through the design are star-shaped clematis flowers in gentle shades of lavender and lilac, each bloom slim and airy, lending a sense of softness and movement. Bright yellow and clean white filler flowers, similar to freesia or alstroemeria, cluster between the larger stems, their slim petals and delicate markings offering both texture and a subtle hint of fragrance. On the right side of the basket, a single magenta gerbera daisy emerges, its bold disk of petals adding a note of warmth and cherished memory. Surrounding every flower is a generous layer of mixed greenery: broad glossy leaves, rounded and substantial, alongside smaller, lighter green sprigs that spill over the basket's rim. The colours-purple, cream, yellow, lilac, and magenta-blend harmoniously against the rich greens, creating a respectful yet uplifting tribute, ideal for conveying sympathy and support to families in Fitzrovia during a time of loss.
TREASURED MOMENTS BASKET
£65.00
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This image shows a softly lit funeral flower basket, composed with the kind of thoughtful balance you might expect from an experienced Fitzrovia florist familiar with intimate services around Warren Street or Gower Street. A light, almost white wicker basket with a rounded handle forms the base, its woven texture providing a subtle pattern against the clean white background. From this basket rises a lush, rounded arrangement of flowers, dominated by fully open, creamy white roses. Their layered petals fold into one another like satin, conveying calm and quiet dignity. Threaded between the roses are small, trumpet-shaped white and pale yellow flowers reminiscent of freesia, some open and some still tightly budded, creating a sense of time gently moving forward. Interspersed throughout, star-like clematis blooms in pale lavender or lilac stretch their pointed petals outward, with striking lime-yellow centres that pull the eye inward, as if inviting contemplation. The arrangement is cradled in abundant dark green foliage, with broad glossy leaves and finer sprigs that arch and weave, giving the design fullness without feeling heavy. The overall effect is light yet grounded, like a deep breath taken on a quiet side street off Tottenham Court Road. The colours-soft creams, gentle yellows, and powdery violets-blend into a palette that feels both soothing and hopeful. This basket would be fitting beside a framed photograph at a celebration of life, or delivered as a condolence tribute to a home or office in central London, offering a gentle presence of beauty and respect during a difficult time.
PEACE & PURITY BASKET
£65.00
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An elegant sympathy flower basket rests against a clean white backdrop, its light wooden frame and softly arched handle creating a gentle, natural setting for the flowers within. The basket, shaped in a shallow oval with subtle feet underneath, has the warm, understated look of pale, sanded wood, suggesting something handcrafted and thoughtfully chosen. Rising from it is a rounded, full arrangement where creamy white roses open completely, their layered petals forming quiet, dignified spirals. Around them cluster plush red carnations, their generous, ruffled petals giving both volume and a deep, heartfelt crimson tone often chosen for funeral tributes. Interwoven are blush and white carnations with pink-red edges, adding a touch of softness, while smaller white, freesia-like blossoms thread through the gaps, their slim stems and open, bell-shaped flowers offering a sense of light and breath. Dark glossy foliage frames the blooms, broad leaves anchoring the design, while feathery green sprigs reach gently outwards and upwards, softening the silhouette. The arrangement has a balanced, dome-like profile, neither too tall nor too flat, and feels composed and calm, as if designed to rest by a framed photograph or at the front of a service. The flowers appear fresh and dewy, as though prepared early that morning by a local Fitzrovia florist for a quiet goodbye near Regent's Park or a memorial gathering off Tottenham Court Road. The overall mood is one of warmth, solace, and respect, offering comfort in a time of loss.
REMEMBRANCE BASKET
£60.00
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There's an intimate confidence in this hand-tied dome of flowers, a bouquet I might arrange myself in my Fitzrovia workshop near Tottenham Court Road. The central bloom story is classic garden roses-soft pinks, sunny yellows and pale peaches-each rose at a different stage so the bouquet breathes and evolves as you look. Interlaced with them are pale, starry clematis in white to lavender tones, their delicate petals and soft yellow centres offering a fleeting, wild-garden grace. I've added several Eryngium (sea holly) for structure: their steely blue, spiky heads bring an unexpected, almost architectural contrast that lifts the composition away from purely romantic territory. Sprays of deep purple lisianthus in various stages of opening add a velvety, contemplative depth, while bright red hypericum berries scatter like small, gleaming punctuation marks across the dome. The foliage work is deliberate-glossy broad leaves for weight, fine feathery greens for movement, and touches of almost-burgundy filler leaves to anchor the colour story. Under soft studio lighting on a white backdrop, the petals take on a fresh, dewy glow and the bouquet's scent is a gentle bouquet of roses with green, leafy notes. It reads as suitable for celebrations, a thoughtful thank-you, or a tender sympathy arrangement. As a Fitzrovia florist I would wrap it with care and offer local delivery around Goodge Street and Charlotte Street, aiming to preserve that just-arranged freshness and the skilled layering that makes the design feel both abundant and intimate.
ETERNAL MEMORY POSY
£100.00
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Imagine the hush of early morning in Fitzrovia rendered in petals: a dense, circular bouquet where several oversized white oriental lilies open like soft trumpets, their petals smooth and wide, their stamens a pale green that anchors the composition. Interwoven are scores of creamy ivory roses - some held as tight, velvety buds, others unfurling just enough to reveal layered, satin-like petals - creating a plush, tactile centre that contrasts with the lilies' broad planes. Tiny clusters of white Baby's Breath (Gypsophila) are artfully sprinkled throughout, adding an ethereal, snowy texture that softens the overall silhouette and catches the light with delicate points. Here and there, lively green leaves emerge at the edge, giving the bouquet a crisp outline and a hint of garden freshness. The image is lit with even, natural light, highlighting subtle cream tones and the faint green at lily throats without casting harsh shadows. As an experienced Fitzrovia florist, I would describe the scent as a gentle, layered perfume - the lilies' sweet lift balanced by the roses' deep, comforting aroma and the barely-there herbal thread of foliage. This arrangement conveys timeless elegance and purity, perfect for bridal wear, commemorative gifts, or an elegant centrepiece for an intimate dinner near Rathbone Place or Tottenham Court Road. Flowers Fitzrovia crafts such pieces with an emphasis on seasonal freshness and careful balance, ready for local delivery across the neighbourhood.
COMPASSION POSY
£90.00
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A lavish dome of fresh flowers rests against a pure white backdrop, every detail of the bouquet carefully composed to emphasise romance and celebration. Tall white lilies emerge gracefully from the centre, their trumpet-shaped blooms opening in stages so you can almost sense the slow unfurling of each petal. Some are still closed in green-tipped buds, suggesting this arrangement will continue to evolve over the coming days. Nestled around them are roses in soft, powdery pink and gentle cream, their velvety petals layered like fabric, from tight, hopeful buds to generous blossoms fully spread. These calm, pastel notes are boldly contrasted by several magenta Oriental lilies with deep pink throats and speckled markings that seem painted onto their petals, each bloom holding golden-yellow stamens that catch the light. Between the larger flowers, delicate sprays of white baby's breath create a fine, cloud-like veil, softening the lines of the bouquet and adding a whisper of countryside charm. Discreet flashes of fresh green foliage frame the composition and lend a natural rhythm to the rounded shape. The lighting is bright and even, emphasising the lilies' crisp whites, the roses' subtle blush tones, and the rich jewel hues of the fuchsia blooms. This is the sort of arrangement you might have delivered to a Fitzrovia apartment overlooking leafy Fitzroy Square or to a creative studio close to Oxford Street, where its refined yet joyful character would make it perfect for anniversaries, proposals, thank-you gifts, or simply brightening a stylish London living room with the scent and poetry of fresh flowers.
CHERISHED MOMENTS POSY
£90.00
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This bouquet reads like dawn settling over Fitzrovia: pale pink roses gather at the center like gentle daybreak, each bloom perfected into soft spirals, surrounded by slender sprays of pure white freesia that lift the composition with vertical rhythm. The arrangement is compact and dome-shaped, closely packed so that petals and buds overlap to create a textured, continuous surface; stems are concealed entirely beneath the foliage, producing a formal, cushion-like form. The roses vary from larger, fully unfurled heads to clusters of petite spray roses whose tighter petals add depth and scale. White freesias appear in clusters, some bell-shaped flowers open and delicate, others taut with potential, their faint citrus-honey scent almost perceptible in the imagined air. Rich green leaves form a verdant backdrop: broad, glossy laurel-like foliage (think ruscus or salal) builds weight, while smaller variegated leaves edged in cream (likely pittosporum) introduce crisp contrast and lightness along the arrangement's edges. Photographed against a stark white surface with soft side light, the flowers' soft pastel tones gently pop, the petals' velvety textures and the freesia's translucent whites catching subtle highlights and shadow. The overall impression is one of quiet elegance - a sympathetic tribute or gentle celebratory bouquet - suited to intimate Fitzrovia services, bedside visits, or a considerate delivery to an office near Tottenham Court Road or Goodge Street, where the arrangement's composed beauty offers comfort and thoughtful refinement.
HEARTFELT SYMPATHY POSY
£90.00
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